Well, a little more than a word, a paragraph actually. When we founded the Cow Repurposing Institute, our mission was clear—to train and utilize a newly found source of labor
But, as we soon found out, cows are inquisitive and very much interested in the more complex systems and problems.
They’re curious in terms of dynamic, unpredictable, multidimensional problems—and what they lack in fine motor skills is made up for in incredible work ethic and social skills.
In essence, cows are interested in and challenged by, a number of multifaceted undertakings—and this line of work is much preferred to chewing grass, day in and day out.
“The CRI gave me the tools to provide for myself in a meatless world. I studied finance, and today I’m a successful investment advisor for a Forbes 500 company.”
“Before I attended the CRI, I could barely touch my toes with my toes. Now, I’m a certified Yoga instructor. You can now subscribe to my YouTube channel for workouts—@‘Upward-Facing Cow’.”
“Redefine Meat is available globally, and this really created a
world of opportunities for me—I can go anywhere I want with my career as a Driving Instructor.”
“Before the CRI, I was simply wandering around aimlessly—with no purpose in life. Today, I’m an assistant swimming coach at a wonderful local Community College.”
NEW-MEAT™ MADE FROM PLANTS.
PRECISELY THE SAME
ENTIRELY DIFFERENT
At Redefine Meat, we love meat. Really, really love meat.
We believe that the world deserves New-Meat™, plant-based meat, that’s not only good for the environment but is also kind to animals.
Having studied animal meat’s unique components, and perfected cutting-edge technologies, Redefine Meat provides a wide range of high-quality products that are just as delicious as the meat you already know and love.
New-Meat™ delivers an uncompromised and extraordinary culinary experience with its taste, texture, and aroma.
ANY WAY YOU SLICE IT
From juicy steak to a smokey brisket, or even a rich burger, we offer every cut of meat just like the cow. Our technology allows for the creation of any type of meat you could ask for, to suit any type of cooking, and satisfy any appetite.
Every Redefine Meat™ product is developed along with the world’s most respected butchers, meat experts, and chefs. This ensures you enjoy the same culinary experience that you’ll find at the best restaurant anywhere in the world.
All Redefine Meat™ products are made from non-GMO, plant-based ingredients, are antibiotic and cholesterol-free, and do not contain any animal-based ingredients or by-products.
